Kludi is a ‘TOP 100 Innovator’
Science journalist Ranga Yogeshwar presented the prestigious award
Last Friday's 7th Deutsche Mittelstands-Summit, the summit for German SMEs held in the Jahrhunderthalle in Frankfurt, saw a special honour for Kludi (www.kludi.com). The Sauerland-based fittings specialist was awarded the TOP 100 Innovator award for German SMEs, which was handed over by the famous science journalist Ranga Yogeshwar. Arndt Papenfuss, Group Director Marketing, and Guido Wiesendahl, Group Director Innovations, represented the manufacturer of premium bath-room and kitchen fittings at the awards ceremony and accepted the prize: “This award from such a reputable institution is solid evidence for us that we are on the right tracks with our clearly defined innovation process that puts the customer first.”
To make it into this illustrious group of innovative enterprises and think tanks, SMEs are subject to a scientific selection process that considers more than 100 factors. The economic analysis was designed by the well-known innovation researcher Professor Nikolaus Franke – founder and director of the Institute for Entrepreneurship and Innovation at the Vienna University of Economics and Business – and his team. Kludi particularly impressed the researchers in the Innovation Success and Innovative Processes and Organisation categories. One of the areas in which Kludi scored good points here was category management. This requires good market proximity to ensure that key trends are identified as soon as possible and integrated into the innovation process.