The “Plus X Award, which – according to its organisers – is the “world’s biggest innovation prize for technology, sport and lifestyle”, is presented based on seven criteria, evaluated by an independent, international panel of experts. This year over 700 brands went before the specialist jurors, who came from more than 80 industries. The Sauerland-based fittings specialist Kludi (www.kludi.com) entered its fittings line “Bozz” into the esteemed competition. The line was launched in Spring 2020 with a comprehensively reworked design. The company’s entry was a resounding success as the timelessly elegant fittings line with its 36 individual products for washbasins, bathtubs and showers convinced the jury in more ways than one: The line won four “Plus X Awards” for its innovative quality, ease of use, functionality and high-quality design. With its minimalistic simplicity “Bozz” embodies purism in its most essential form like no other. “This quadruple haul of awards is fantastic confirmation of our approach to developing solutions for bathrooms and kitchens that put users and their needs front and centre”, says Arndt Papenfuß, Marketing Director for the Kludi Group and also responsible for Product Management.

A world’s first with tangible added value
The jury would have been particularly impressed by a world’s first. In its “Kludi Bozz” line, the fittings specialist from Menden has dispensed with the awkward, conventional and frequently stiff pull-up diverter that is used on the bathtub to switch between the fitting and the shower head. Instead, the premium brand uses a simple button on its concealed, single-lever fitting that allows the water outlet to be changed with a single touch; this feature is called “Kludi Push & Switch”. “This is a genuine innovation as it makes people’s lives significantly easier and more pleasant”, says Arndt Papenfuß. This feature is due to innovative “Made in Germany” valve technology that works in a purely mechanical and hydraulic manner and – unlike the pull-up diverter – does not rely on water pressure. “Furthermore, the ‘Kludi Push & Switch’ prevents the water outlet accidentally jumping back to its previous setting and wearing out the diverter after years of use, as is the case in conventional solutions”, explains Papenfuß. “It’s all about maximum reliability and ease of use.” It’s no surprise then that the “Push & Switch” solution is now available in all Kludi lines in the “Smart Luxury” and “Pure Function” ranges.